Instant Coffee

Often dismissed by purists, Instant Coffee (or 'Beaten Coffee') is a culinary craft in Indian homes. It’s about the arm-work of whipping air into the mixture until it turns pale gold, creating a thick, frothy head when hot milk is poured over it.

At a Glance

•Dalgona coffee, which went viral globally, is essentially inverted Indian beaten coffee.

When People Drink This

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Late night study sessions

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Quick guest visits

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Winter weddings

Often part of rituals

The rhythmic 'clink-clink' of the spoon against the mug while beatingWatching the dark paste turn into a pale, fluffy cream

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How This Drink Feels

The sensory experience

sweet and creamy and strong, with notes of toasted sugar and coffee ending with a milky and sweet finish

Why This Drink Matters⌄

It made coffee accessible to millions who didn't have filters or time. It created a distinct "Indian Cappuccino" style that is nostalgic for generations who grew up in the 80s and 90s.

TRY IT TODAY

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Origin Story

Rooted in Global

📍 Global📍 India (style)

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Perfect for the Holiday Season

Holiday Pick

A natural companion to the holiday season — often shared during cozy winter evenings, festive gatherings, and moments that feel slower and more meaningful.