
Cheers vs. Cheerrs
One is a common toast. The other is a global movement celebrating drink culture. Here’s why the extra “R” makes all the difference.
Cheers
A familiar word used in many contexts, including:
- A universal toast for celebration.
- The name of a popular American TV sitcom.
- A common, informal way to say "thank you" or "goodbye" in some cultures.
Cheerrs
A unique brand name for a global platform celebrating the culture behind every drink.
- A platform for discovering drink **stories**, **rituals**, and **traditions**.
- The extra “R” stands for **Rituals, Relationships, Roots, and Real Stories**.
Discover Our Full Story
The name is just the beginning. Dive deeper into the mission and vision that drive our community.
Read the Brand Story →