Lager

Lager is beer in its most approachable form. Cold-fermented and patiently matured, it delivers clarity, balance, and refreshment without demanding attention.

At a Glance

•Lager yeast ferments at colder temperatures than ale yeast.

When People Drink This

✨

Evenings with friends

✨

Match nights

✨

Casual celebrations

Often part of rituals

Served ice-coldPoured slowly to preserve carbonationShared in rounds

🌬️

How This Drink Feels

The sensory experience

clean and lightly malty and mild bitterness, with notes of grain and fresh bread ending with a crisp and refreshing finish

Why This Drink Matters⌄

Lager accounts for the majority of beer consumed globally. It’s the default choice for social gatherings, celebrations, and everyday unwinding — reliable, consistent, and universally understood.

How does this drink feel?

Select the moment that resonates with you most.

🌍

Origin Story

Rooted in Germany

📍 Germany

🎄

Perfect for the Holiday Season

Holiday Pick

Even during the holiday season, this drink finds its place — between long conversations, travel days, heavy meals, or quiet pauses away from the noise.

Explore the Holiday Season

🏘️